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GLO-BUS Developing Winning Competitive Strategies
GLO-BUS Developing Winning Competitive Strategies Welcome to GLO-BUS. You and your co-supervisors are assuming control over the activity of ...
Friday, October 18, 2019
Global Strategy Essay Example | Topics and Well Written Essays - 3250 words
Global Strategy - Essay Example The company caters to The United States, Canada, Europe as well as the Virgin Islands and Puerto Rico. The company on one hand provides the telecommunications services and on the other hand is the producer of the wireless telephones, cellular telephones as well as tablets. The company has dominant presence in the European Markets of Germany, Poland, Hungary, Australia, Netherlands, Czech Republic, Macedonia, Croatia and Montenegro. The company has a subscriber base of 150 million which makes it one of the largest players in the industry. The company is a publicly listed company and is being listed in all the stock exchanges of Germany and in one of the stock exchanges of the USA. T-mobile has an employee base of more than two thirty thousand and has many subsidiaries outside the region of Germany in the places mentioned. The company earned revenue of 58.2 billion euro in the year 2012. The history of the company dates back to the year 1985 when the first telecommunication services we re introduced in the country of Germany. The government postal services also conducted the telecommunication systems under the name of Deutsche Bundespost. The first GSM network of Germany started its operations from 1989. The company which was in those days controlled and operated by the government was privatised in the year 1996 under the name of Deutsche Telekom. In 2002 the company was renamed to T-Mobile by changing it German form and making it more anglicised. In the year 2010, T-Mobile started a joint venture with the subsidiary in France. In Germany however, the operations of the various subsidiaries of the company were merged. This gave rise to a new entity that mainly operated in the market namely Telekom Deutschland GmbH. Thus the T-mobile was no longer existent in the country of Germany. Corporate structure The corporate structure of the company has been built in such as way as to make the company sustain in the long-run. The company has to comply with the German Corpora te Governance Code because the company is based in this country. There are seven broad departments in the organisation that take the responsibility of the various areas of the businesses of T-Mobile. Some of the areas however are cross functional and are interlinked. There are the departments like the Marketing, Human Resources, Finance, Operations, Legal and Compliance as well as the Data Privacy Departments. Each of these Departments is controlled by Board of Directors. These boards are also segmented based on the geographical location and area of operation. These departments are Germany, T-Systems and Europe & Technology. The company had an internal focus all through the tenure of its business (Thompson, 2012, pp. 198-234). The managers and the chief strategists of the company ensured that the company maintained a good level of revenue and recorded a comfortable rage in the EBITDA of the company. These figures went down in the year 2012 because the company has to meet several fin ancial targets in the particular fiscal year. The company was able to meet the various kinds of
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